There’s only one F in Fulham
The Fulham Fanzine
• Buckingham Group appointed as lead contractor for Riverside Stand
• Planned two year project with completion for 2021/22 season
• FFC will play in reduced capacity Craven Cottage for duration of build.
• FST/FFC working group to plan relocation of Riverside season ticket holders
• FST will provide input to decision-making process regarding 2019/20 ticket prices Season ticket exchange scheme will be announced in New Year by FFC.
•FFC will decide on modification to season ticket upgrade policy shortly
ATTENDEES On Monday 10 December 2018, Alistair Mackintosh (AM, Chief Executive Officer), Carmelo Mifsud (CM, Media Relations Manager), Katy Brecht (KB, Head of Ticketing), Rob Paddon (RP, Head of Match Day Sales), David Daly (DD, Non-Executive Director), Sean Davies (SD, Head of Retail and Licensing), Peter Spartin (PS, Head of Commercial Development) and Nicola Walworth (NW, Supporter Relations Manager) of Fulham Football Club met with Tom Greatrex, Ian Clarke and Dan Crawford of the Fulham Supporters’ Trust at Motspur Park as part of the ongoing structured dialogue between both parties.
RIVERSIDE STAND Further to the discussions at the previous two monthly meetings, the Trust asked a number of questions in relation to the Riverside Stand development.
AM confirmed that the Club had signed an agreement with Buckingham Group as lead contractor for the project, and subject to final agreement, expected to make that public within the next day. In response to further questions, AM also reiterated that work is planned to commence at the end of the current season, and will mean two seasons with reduced capacity while construction is underway, but there will be no relocation of Fulham Football Club during the build. It is anticipated that the new stand will become operational in time for the start of the 2021/22 season.
AM confirmed that the Club are looking at how to make the most of the reduced capacity during the build, with the ground capacity during the build to be finalised following detailed consideration with the contractor. The Trust raised issues in relation to the relocation of Riverside Stand season ticket holders and related transitional arrangements, following preliminary conversations with PS on this issue.
AM and PS stated that there were limited options for the relocation of existing Riverside season ticket holders, and agreed to convene a working group with relevant Trust members to discuss this in more detail. Given the urgency, with work starting at the end of the season, it was agreed this should happen in the early part of January, and that the Club would refer to this in the statement announcing the appointment of lead contractor. The Club confirmed that work is ongoing to scope the use of catering and other facilities in the new stand on non-matchdays, and there has been interest expressed by a number of restaurant and other outlets, including from a micro-brewery.
The Club are open-minded about what will feature in the commercial units but anticipate commercial units to be suitable for both matchday and non-matchday use.
The Trust referred to the work underway with DD to suggest ways in which the fabric of the new stadium can also reflect the history and heritage of the Club, and committed to providing more detailed suggestions in due course.
The Trust will continue to work with Fulham Football Club during the coming months to ensure that fans’ views around the new Riverside Stand are represented through our ongoing structured dialogue.
We would like to hear from Trust members who have season tickets in the Riverside Stand who are willing to be part of the small working group on relocation and related issues.
TICKET PRICING The Trust asked about matchday ticket pricing and concerns expressed by some fans about affordability and frequency of attendance, particularly relating to category A games (London derbies, top six clubs).
AM and KB confirmed that the Club’s matchday ticket prices for the remainder of this season have been set. AM said that decisions relating to pricing of season tickets would be taken by the Club towards the end of January, and match day pricing would be considered at around the same time.
The Trust reiterated the concerns that feature heavily in our feedback from members and the wider supporter base, and advised the Club that the Trust would be preparing options that would alleviate some of that concern and would present that in January. The Club confirmed they would welcome input ahead of decisions being made, but that there is complexity in the overall approach to ticket pricing which needs to be factored in to final decisions.
NON-STANDING SEATS The Trust thanked the Club for their pro-active work on putting together the non-standing seat option for Fulham’s recent away matches at Chelsea and Manchester United, following discussion with the Trust over recent weeks.
The Trust had received lots of positive feedback from supporters and KB confirmed that the option would continue to be trialled. KB said that Fulham liaises with the home club in advance of the scheduled fixture to identify the most suitable seats. Non-standing seats are sold from the front so that if they don’t sell out then standing supporters don’t subsequently occupy the front rows.
The Trust requested that information regarding the non-standing seat option could be added to the slip of paper that is included when tickets are send out to supporters and KB confirmed that the Club would action this.
The Trust and Club noted that there had been isolated incidents of standing in the non-standing area at Stamford Bridge and agreed that the scheme could only be successful in enabling choice for away fans if supporters who buy tickets in the area respect the reason for creating it. Both the Trust and the Club will continue to monitor the scheme’s effectiveness.
OTHER TICKETING MATTERS The Club’s proposed ticket exchange scheme is nearing implementation and should be launched in the New Year. It is intended that the scheme will allow season ticket holders to sell their seat for a particular fixture if they are unable to attend, and subject to an overall sales threshold for each match. KB, RP and AM confirmed that the Club will announce full details in the near future.
KB promised to provide the Trust with a response on the season ticket upgrade issue shortly following internal discussion. RP and KB said that the Club hopes that some of the frustration regarding the current upgrade policy could be eased when season ticket holders are able to make use of the ticket exchange scheme for fixtures where there is heavy demand for tickets.
There was also discussion of supporters with the highest number of loyalty points getting the poorest seats for away games. The Club reiterated that they have to sell seats in the order dictated by the home club and that the Club loses money if it takes away blocks that don’t sell. KB pointed to the fact that the Club lost money as a result of Fulham not selling their full allocation at Old Trafford last weekend.
The Trust thanked the Club for continuing to provide away ticket information on the website, including the order in which individual blocks will be sold and updated sales numbers. KB and CM confirmed that the Club will make sure that the relevant information appears across all of the Club’s communication channels, including Twitter and the Club’s website, and will be regularly updated. MERCHANDISING Sean Davies, the Club’s head of retail and licensing, introduced himself briefly to the Trust. Sean has been in post for around eighteen months at Fulham having spent fourteen years in a similar role at Chelsea. He helped to oversee the redesign and reopening of the Club’s stadium store and is in constant communication with the stadium store staff. SD wants merchandise to be fresh and has brought contacts with him from his previous roles.
SD said he is sometimes constrained by suppliers’ minimums, but tries to ensure that there is a wide array of merchandise available. He has introduced a wider range of children’s and baby items as well as prioritising the retro range and the stocking of relevant Fulham books. All products, except some of those reduced for clearance, will now be available online and in store, and both SD and his team are particularly interested in supporter feedback. The ‘click and collect’ option has been very popular, both at the stadium store and at Motspur Park, but some customers do not collect their items for a long period of time.
The meeting finished at 2.45pm N.B. These notes represent a summary of topics discussed during the meeting. If your feedback to the Trust has not been specifically mentioned, please be assured that the Trust has listened to your concerns and they are the subject of further discussion between the Trust and the Club.
THESE GUYS ARE Our voice!
They used to be called Back To The Cottage
billp TOOFIF Wednesday, 12 December 2018
The Fulham Supporters' Trust began life as the Back to the Cottage campaign, formed after Fulham Football Club announced it had dropped plans to develop Craven Cottage on the lines of the planning permission received in February 2001.
What began as a group of like-minded fans distributing leaflets and engaging the media to seek answers to a number of pertinent questions, soon developed into organisation campaigning under the Back to the Cottage banner.
Following a well attended meeting at Hammersmith Town Hall, fans decided to establish a Supporters’ Trust, following the successful model in place at more than 100 clubs across England, Scotland and Wales.
A series of meetings with local authority representatives, politicians and advice from planners, architects and business people helped the Trust put up a convincing case that, counter to the club's position, a return to Craven Cottage was not only viable, but the only way to secure Fulham's future.
The campaign was helped by generous donations from Fulham fans and support from former Fulham players and coaches as well as the wider footballing community.
The club announced on 3 September 2003 that they would return to Craven Cottage - and Fulham played their first competitive game back at their historic home against Bolton in August 2004.
Since our return to the Cottage, the Trust has continued to have a dialogue with the club, holding regular meetings with club officials.
The Trust is wholly independent of Fulham FC and was set up with the assistance of Supporters Direct, a government-funded initiative who aim to help fans “who wish to play a reasonable part in the life of the football club they support.”
The Trust have always been committed to helping to secure the long term future of the club and have focused largely on governance, supporter relations, ground development and the club's financial position.
The Trust seek progress and success like every Fulham fan and remain extremely appreciative of our chairman. We are committed to working with Fulham FC, the local community, local authority and all other relevant stakeholders to ensure the long term viability of the club.
About the Trust
The Trust would like to consult on the following draft objectives which have been ratified by the Committee:
To secure the long-term future of Fulham Football Club at Craven Cottage
To promote the history and heritage of Fulham Football Club and Craven Cottage
To identify the issues affecting and interesting Fulham fans and the Trust membership and, if appropriate, run campaigns and ask questions of the relevant individuals and ask questions of the relevant individuals and organisations
To establish the Fulham Supporters' Trust as the progressive and independent home of Fulham fans
To boost our membership figures and develop an effective communication strategy with our membership via email, newsletters and the internet
To publicise the Trust through the local and national media
To continue to forge strong links with Fulham Football Club, the local authority and local decision makers, political figures and national supporters' bodies (such as Supporters' Direct and the Football Supporters' Federation) and take part in the appropriate campaigns for organisation.
We would like to encourage all Fulham members, whether they are currently members of the Trust or not, to contribute their ideas and thoughts as we shape our campaigns for the forthcoming season. Fulham fans are invited to do this either by emailing the Trust directly on email@example.com or using the form located in the 'Contact Us' section of the FST website.
The current elected Trust Board, comprises of:
Tom Greatrex • Chris Gilbertson • Gerry Claydon • Neil Springate Dan Crawford • Mike Gregg • Gerry Pimm • Jamie Doak
Copyright © 2010, Fulham Supporters Trust. All rights reserved.
Copyright © 2018 Fulham Supporters Trust, All rights reserved. You are receiving this email because you are a member of the Fulham Supporters Trust Our mailing address is: Fulham Supporters Trust PO Box 63958 London, SW15 9AH United Kingdom Add us to your address book Website: www.fulhamsupporterstrust.com Email: firstname.lastname@example.org
I found this old article on the getwestlondon site and as it’s relevant to the formation of BTTC and subsequently the FST, I thought it worthy of inclusion here rather than on the media page.
The Fulham 2000 story and how it helped save a football club on the brink of disaster
Chris Bishop tells the story of Fulham 2000 and how it tried to bring back some stability to Fulham Football Club
By Chris Bishop
13:56, 24 JUL 2017
As the millions flow out of the Fulham bank account this season on stars from across Europe, it is very hard to believe that a mere quarter of a century ago the club was on the edge of oblivion.
It is even harder to imagine those far off bleak, hungry, days that the fate of London’s oldest clubs was influenced by a small, yet determined, band of volunteers. There’s a lot of rot these days talked about “loyalty” to a club.
Many so called supporters measure loyalty by the amount of online abuse you can throw at opposing supporters and their clubs; in my view, a measure of loyalty is how much money and time you are prepared to put where your mouth is when your club in in peril.
It was 1992, Craven Cottage had been sold off for housing development – after all it is valuable prime land by the Thames – and the bulldozers were ready to move in. The club didn’t have two pennies to rub together, the team was struggling in what is now League One and crowds were down to just over 3,000. As one of my colleagues, a third generation Fulham supporter, said sardonically there was as much space for an open, passing, game on the terraces than on the pitch.
The rescue crew was called Fulham 2000 – in the vague hope that the club would still be around at the end of the century. Around 30 of us used to meet at the ground after games and on frosty Sunday mornings to work out how we were going to raise millions to save the club; a forlorn hope at the time. For a start, we all pledged 100 pounds each and I even persuaded my dad – a Kidderminster Harriers supporter – to follow suit.
I was working at the BBC then, so I was elected press officer - a small role in a coalition of the hopeful. I remember getting a pat on the back all round for getting an interview with lifelong Fulham fan Melvin Tenner, our leader at Fulham 2000, on BBC News. But it wasn’t looking good in those dark days in a season when we lost 2-0 at home to Hayes in the FA Cup. You could feel the interest melting away faster than the crowds. Business didn’t want to know, the talk was of a ground sharing with Chelsea, there was a conspiracy theory that the management wanted to run the club down to the Conference and then close it down quietly. I didn’t believe the latter, but one or two times, on rain swept terraces when we were losing away from home, I wondered.
You know how deeply in the mire you stand when you are shaking a bucket in the faces of supporters of an even more impoverished team in the relegation zone fresh from a journey of hundreds of miles from the north that probably cost half their wages.
That is what we happy few of Fulham 2000 were doing on January 28 1992. We had chosen the Wigan game at home for the launch of our fund-raising drive, probably not the most glamourous fixture, but arguably the Lancashire club was a kindred spirit when it came to struggling in the lower reaches of English football. On that day, they were deep in the relegation zone long before the millions that took the club to the Premier League. Even so, the Wigan fans tossed generously 50 pence pieces into our buckets.
“Good luck and hopefully we will still be playing you next season,” they said cheerfully. I often think of that day when I see some of the spoilt, repugnant, moronic, abuse that is thrown around on the internet these days. As a football fan, I was happy when Wigan escaped relegation that season. Earlier in the day, Fulham 2000 had announced itself to the world in a Hammersmith hotel where we had arranged for the late Fulham legend Johnny Haynes to come down from Edinburgh to launch our campaign to save the club.
Haynes was arguably the best footballer ever to lace up a pair of boots at Fulham and a fine captain of England; as a public speaker, Haynes was arguably the best footballer ever to lace up a pair of boots at Fulham and a fine captain of England; as a public speaker, he struggled.
To make matters worse, George Best, another Fulham great, turned up late in the middle of his opening address.
The Fleet Street journalists forgot Johnny was speaking and swamped Bestie for a few choice quotes. I can still see Johnny droning through his speech with one eye on the impromptu Best press conference. It was, as they say on line these days, cringe worthy.
Anyway, we all pitched up for the last home game of the season against Bradford City in the understanding that it was going to be the last ever at the Cottage. The first shock was we won; the second shock was it was announced over the tannoy that a stay of execution for at least another season had been secured. More than five years later, the banks, who wanted to get the Craven Cottage asset off their books, sold the club to Mohammed Al Fayed and the rest is history.
It was all worth it on that wet April day in 1997 I flew from Africa to Heathrow and drove up to Carlisle for the crunch promotion game. There was about 2,000 of us at Brunton Park – Terry Angus, the injured centre half, was leading the singing in the stands! (Can you imagine David Luiz doing that?).
Two goals to one: Micky Conroy equalised and I was dead in line when Rodney McAree smashed in the second. It was like Christmas; total strangers were hugging and shaking hands. It was worth every yard of my 7,000-mile journey.
Thirteen years on, I almost wept when I watched Fulham walk out for the Europa Cup final in Hamburg. As fate would have it, I was on assignment in Nairobi and rued how I could make it to Carlisle for a League Two game, but not to Germany for a European final.
Watching it TV on a hot Kenyan night, I mused that cold meetings in Craven Cottage 18 years before had been worth it. To think it could all have been lost in the path of a bulldozer.
DECEMBER MEETING NOTES
On Monday 10 December 2018, Alistair Mackintosh (AM, Chief Executive Officer), Carmelo Mifsud (CM, Media Relations Manager), Katy Brecht (KB, Head of Ticketing), Rob Paddon (RP, Head of Match Day Sales), David Daly (DD, Non-Executive Director), Sean Davies (SD, Head of Retail and Licensing), Peter Spartin (PS, Head of Commercial Development) and Nicola Walworth (NW, Supporter Relations Manager) of Fulham Football Club met with Tom Greatrex, Ian Clarke and Dan Crawford of the Fulham Supporters’ Trust at Motspur Park as part of the ongoing structured dialogue between both parties.
Fulham Supporters' Trust wins at Football Business Awards
FST November 23 2018
The Fulham Supporters' Trust were honoured to win an award at last night's Football Business Awards for the best relationship between a football club and a supporters group.
The Football Business Awards established this category, which was sponsored by national fans' group Supporters Direct, to recognise the importance of dialogue between clubs and their supporters. The Trust were proud to be nominated among such a strong field of entrants which included Cambridge United and Cambridge Fans United, Portsmouth and the Pompey Supporters' Trust, Rochdale and the Rochdale Supporters' Trust, West Bromwich Albion and the Proud Baggies and Southend United and the Shrimpers' Trust.
This award celebrated the strong working relationship that has developed between Fulham Football Club and the Fulham Supporters' Trust during four years of monthly meetings between the parties that culminated in the signing of English football's first memorandum of understanding between a club and their Trust last December.
Fulham Supporters' Trust chair, Tom Greatrex, said:
“We are pleased that the effort both the Trust and Club have put into our structured dialogue has been recognised by the judges. A good relationship helps clubs understand and better respond to supporter concerns. We will always be independent of the Club, and we won’t always agree, but we commend the Club for their open, progressive approach to building a relationship we aim to develop further in the interests of all Fulham supporters.”
Fulham chief executive officer, Alistair Mackintosh, added:
"We are thrilled to receive this award, as it is a testament to our ongoing structured dialogue with the FST. Whilst we were nominated for three awards on the night, this is the one we really wanted to win."
Thank you for your continued support of the Fulham Supporters' Trust
and December meeting with Fulham FC
FST November 23 2018
Sunday’s game at Stamford Bridge was the first Fulham away game played with an allocated ‘non-standing seats’ area. This initiative was proposed by the Fulham Supporters’ Trust and agreed with the club at our regular structured dialogue meetings.
The FST is delighted that the club embraced our suggestions and put them into action. The scheme is designed to help all Fulham fans to follow Fulham away in comfort and to be able to see the Whites in action.
Several rows of seats at the front of the away section for each match are allocated as ‘non-standing seats’. They are reserved for supporters who are unable or unwilling to stand so that nobody will be standing in front of them.
If you would like to buy tickets in the non-standing areas for future away matches please call the Fulham ticket office. We would also ask that nobody buys tickets in this area if they feel that they may stand at any point during the match.
We do recognise that the issue of standing at away matches is emotive but are keen that all Fulham supporters respect each other and allow everyone to be able to see.
The Trust would like to hear feedback on the ‘non-standing seats’ from supporters who attended the match on Sunday. We will discuss any feedback with the Club at our next structured dialogue meeting on 10th December and use it to modify the scheme if necessary.
If you have any other topics you would like us to raise at our meeting please let us know via email@example.com.